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Debeka Group

Modernizing insurance sales with light, flexible laptops

Debeka Group is a leading financial services company in Germany and one of the top-5 players in the insurance sector, serving more than 7 million customers and managing 21 million contracts.

"Working with Lenovo and Ratiodata, we enjoy 360-degree customers service throughout the entire laptop lifecycle. On top of that, we are very proud that we have implemented a customized and very sustainable technology solution that reduces waste and helps to reduce our environmental impact."

Marcel Wirth,

Team Lead Lifecycle Management for
Client Devices,Debaka Group

At-a-Glance

Customer: Debeka Group
Industry: Other
Product Family: Laptops
Region: Europe
Processor: Intel
Topic: Flexibility and Agility,Workforce Transformation

Smarter modernizes insurance sales with light, fexible laptops

Debeka Group is a leading financial services company in Germany and one of the top-5 players in the insurance sector, serving more than 7 million customers and managing 21 million contracts. Headquartered in Koblenz, Germany, and with offices across the whole country, Debeka Group employs around 16,400 people.

Debeka Group’s business model heavily relies on mobile field sales staff visiting prospective and existing customers to provide personalized advice. The company employs over 8,000 field salespeople who travel around the country every day to help ensure customers receive the best possible service. These staff represent the company at the frontline.

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