The Making of Meet Your Digital Self

Chinatsu Oscar Making Of About 2026 Campaign

See how Lenovo integrated cutting-edge AI technologies to bring the digital personas to life like never before.

Experience the seamless fusion of high performance, innovation, and AI. The result is two real-time, photo-realistic avatars that were brought to life using Lenovo’s portfolio of smarter devices and solutions: workstations, edge servers, laptops, smartphones, software, and services.

ThinkCentre M90a Pro Gen 4

This all-in-one powerful PC was used to review the avatar: 3D model textures, animation, facial AI and even control the operating system.

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Lenovo | Dropbox Cloud Storage

Safely and securely stored all the work while allowing remote access anytime from anywhere.

Lenovo ThinkBook

An ergonomically designed keyboard alleviates body strain and low blue-light technology protects your eyes. The perfect device for reviewing and controlling the AI persona.

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Lenovo Professional Wireless Rechargeable Combo Keyboard and Mouse

Used as accessories alongside Lenovo monitors. Both are made from eco-friendly 65% recycled material that protects the environment.

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Tab Extreme

Made for multitasking with up to 4 split screens & 10 floating windows. Ideal for viewing and reviewing work in progress.

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ThinkStation P7

Ran multiple AI work processes in real time. All this was faciliated by dual 4th Gen Intel Xeon Scalable processors 2 TB of DDR5 and 4,800MHz memory.

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ThinkStation PX

2 PX Thinkstations were used. 1 ran real time photorealistic rendering of the 3D avatars, powered by dual A6000 GPUs. The other facilicated real time AI facial recreations of our subjects.

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ThinkStation P3

Controlled the tech setup thanks to its superior reliability and performance. This was critical for the avatar development.

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ThinkEdge SE450

This server was the heart of the AI workflow, with powerful data processing facilitating the training of our AI models in multiple locations.

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Professional Services for AI

Lenovo worked closely with the tech team to ensure systems were tailored to their needs.

Lenovo Go Wireless and wired ANC Headsets

Vital in reviewing the audio development of the avatar, picking up any wrong notes or intonations.

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Lenovo Go Wireless Split Keyboard and Vertical Mouse

Ergonomically designed to reduce strain during long stints. The innovative design works to your body's natural shape for extra comfort and productivity.

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