Closeup of a motorcycle helmet with a Lenovo logo

Sporting teams are turning games into unforgettable experiences

Whether you’re on the field or the sidelines, technology revolutionizes the way we play, watch and experience sports. The metamorphoses can be felt far and wide -- from motorcycle racing and esports to football and beyond. IoT sensors and big data analytics are providing athletes and trainers with invaluable feedback that’s upending our traditional notions of sports. From handling the data demands of broadcasting a MotoGP event, to powering a rider’s performance on track, end-to-end technology solutions from Lenovo have been used by our customers and partners to help turn games into unforgettable experiences.