Scalable IT platform empowers pharmacy chain

Zdorovie has supported the healthcare needs of people in Russia’s Southern Federal District since 1999. Through a chain of 183 drugstores across the Krasnodar, Rostov, Stavropol, and Adygea regions, Zdorovie offers a wide range of medications and related services.

A key component of the regional healthcare system, Zdorovie aims to reach as many people as possible across the Southern Federal District. As part of this initiative, the company is targeting a fast-paced expansion, opening 170 new stores over the next three years. By opening new drugstores, Zdorovie aims to reduce the travel distance between its pharmacy locations—helping it connect with new prospects and make its offering more accessible and convenient for existing customers.