“We were blown away when we found out we had won a Lenovo Evolve Small grant. We had always been a pen-and-paper kind of business, and Lenovo technology is going to really help us be more efficient and deliver a better experience for customers.”

Tamara Williams

Co-Owner, Royal Cheesecake & Varieties

Serving up growth with Lenovo Evolve Small

Raleigh-based bakery Royal Cheesecake & Varieties upgrades its popular dessert food truck with help from a Lenovo Evolve Small grant—serving up a better experience for both customers and employees.

Customer Problem

Royal Cheesecake & Varieties was founded by husband and wife Ken and Tamara Williams in 2013. The couple is excited to keep scaling up the business but the company was experiencing growing pains.

Lenovo Solution

As a Platinum award winner of a Lenovo Evolve Small grant, Royal Cheesecake & Varieties gets access to a $10,000 technology package, as well as financial aid, mentorship, and an AI-customized ad campaign.

Business Impact

Lenovo technology
is helping Royal Cheesecake & Varieties take its business to the next level. Digital signage, tablets, and laptops help the company to deliver a better experience for customers and staff.

“Being part of the Lenovo Evolve Small program has been a blessing to our business. The program has allowed us to connect with other founders and learn different ways to grow our business.”

Ken and Tamara Williams, Co-Owners, Royal Cheesecake & Varieties

Results

  • ·       Elevates the customer experience with live menus
  • ·       Helps employees work more efficiently
  • ·       Delivers valuable coaching and support

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