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Lenovo launches next-generation performance machines in Jharkhand

   

Lenovo launches next-generation performance machines in Jharkhand
Exclusive promotion with ‘Back to College’ - ‘Campus Do Shield’ offer for Youth

Ranchi, July 25, 2012 – Lenovo, India’s No. 1 PC maker (according to the latest IDC/Asia Pacific Quarterly PC Tracker Q1 CY 2012), announced the launch of a range of incredibly thin, light and ultra-responsive computing devices in Ranchi. The new product offering includes IdeaPad U310 and U410 Ultrabooks, IdeaPad Z580 PCs and B320, C320 All in Ones (AIOs), available at Lenovo exclusive store and LMB (Lenovo multi-brand) stores in Ranchi. These sleek devices uniquely combine style and performance, and are the perfect tools for consumers to manage every aspect of their digital lives. With a strong focus on offering world class products to address the diverse computing needs of customers, the new range are available across the 18 exclusive Lenovo stores in Jharkhand.

What’s more, Lenovo has also introduced 2 exclusive promotions for the youth - ‘Back to college’ – Campus Do Shield offer providing 2 years of extended warranty on Z-580, U-310 & U-410 machines exclusively for college students. As per the offer, an extended warranty of 2 years worth Rs. 5000, is now offered free of cost on purchases that are made till 7th August, 2012. Secondly, consumers will now get a bonus 1 year ADP (Accidental Damage Protection) warranty on their new Lenovo machines.
Speaking on Occasion, Aditi Ganguly, General Manager (East), Lenovo India said, “Jharkhand – a popular educational and industrial hub, has a growing youth population looking for speed, entertainment, convenience and mobility in PCs. Our latest range of thin and light products is riding on this opportunity. The strong network of Lenovo branded stores will make next generation computing extremely accessible to our customers across the state.”
Lenovo has partnered with Pooja Infotech, Excell International, Ranjan Infotech, Tej Computer, and Chokhani computer and many more for their retail stores in Jharkhand, which will be Lenovo’s growth engines and will help the company to address the burgeoning PC requirements of consumers in this market. The average store is spread across 300 – 450 sq feet and displays all products ranging from Lenovo notebooks, netbooks, All-In-Ones and ultrabooks. Some of the key products include: Lenovo IdeaPad Z580, Lenovo IdeaCentre B320, Lenovo IdeaCentre C320 along with a new range of Ultrabooks- U310 and U410.

About Lenovo:
Lenovo (HKSE: 992) (ADR: LNVGY) is a $US30 billion personal technology company – and the second largest PC company in the world, serving customers in more than 160 countries. Dedicated to building exceptionally engineered PCs and mobile internet devices, Lenovo’s business is built on product innovation, a highly-efficient global supply chain and strong strategic execution. Formed by Lenovo Group’s acquisition of the former IBM Personal Computing Division, the company develops, manufactures and markets reliable, high-quality, secure and easy-to-use technology products and services. Its product lines include legendary Think-branded commercial PCs and Idea-branded consumer PCs, as well as servers, workstations, and a family of mobile internet devices, including tablets and smart phones. Lenovo has major research centers in Yamato, Japan; Beijing, China; and Raleigh, North Carolina. For more information, see www.lenovo.com.
Press enquiries, please contact:


Poornima Matthan
Communications,
Lenovo India
T: +91.80.30533192
E: pmatthan@lenovo.com

Vidya Sravanthi
Text 100 Public Relations
M: + 91. 9980139070
     +91. 9663883216
E: Vidya.sravanthi@text100.co.in

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