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IBM India today announced the availability of its entry level, notebook, the
IBM ThinkPad R50e priced at Rs. 43,990/-
. Targeting the small and medium businesses and the SOHO(Small office Home office) segment, a growing market with a large number of mobility aspirers.
The
IBM ThinkPad R50e
offers customers a complete mobile computing experience. Unlike the other notebooks available in the marketplace at this price point, the IBM ThinkPad R50e is a fully configured notebook with optimum memory, hard disk capacity, cache and ready to use Windows Operating system and a CDR/W/DVD optical drive.
The new IBM ThinkPad R50e notebook, combined with the innovative design provides value for money; and allows mobility and flexibility at the workplace and at home. The ThinkPad R50e weighs lighter at 3 kgs and is equipped with the latest ThinkVantage technologies, - a set of software and hardware tools, available only on IBM PCs - at no additional cost. The function of these technology offerings is to help users save date, time and money.
Says Sanjeev Menon, Brand Manager, Mobile Computing, Personal Computing Division, IBM India Limited
, "The notebook market is gaining rapid momentum. As pioneers in the PC business we understand customer requirements and believe in giving customers a wholesome quality computing experience. With this launch, we plan to reach out to markets beyond the metro cities as well as the home PC user to make laptops accessible to these segments. "
The new R50e notebooks come with: Intel Celeron 1.4 GHz chip, Windows XP Home as Operating System; a CD R/W/DVD ROM Combo optical drive; 256 MB memory which means there is no need to upgrade later and pay more, 15” TFT Screen, Hard Disk shock absorber, Thinklight (a work in the dark option) and a carry case.
These products will be available with immediate effect and can be purchased through IBM India's Business Partner network and ibm.com.
IBM ThinkPad notebooks continue to help lead the way in delivering enhancements, innovations and solutions that have shaped and defined the mobile computing industry. Since the launch of the ThinkPad 700C in 1992, more than 20million ThinkPad notebooks have been shipped. ThinkPad notebook computers are praised as design and engineering models, winning more than 1000 industry awards. They are trusted for use in some of the world’s most extreme environments, including altitudes of more than 17,000 feet and on the open seas. For more information, on IBM and IBM products visit
http://www.ibm.com/in
For further information, please contact:
Prashanth Balarama Corporate CommunicationsIBM India Ltd., Bangalore
pbalaram@in.ibm.com
Ph: 080-22063945
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