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Lenovo - AT&T Williams Partnership
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Driven by technology
Formula One racing has been a technology-driven sport since its start and the use of cutting-edge technology remains a critical element in the sport today. From ignition to inventory, the AT&T Williams team relies on Lenovo PC technology in every functional area of its business and in every aspect of their race preparation and execution. This includes using a ThinkPad as an integral part of starting the AT&T Williams car before each race, practice and test session.
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| Lenovo PCs help start the car |
Sensors on each AT&T Williams car measure engine and gearbox parameters such as the pressure and temperature of oil, water and air. Before the car is started, the engine is turned over with no electrical spark. Data from the engine and car is downloaded to the Lenovo notebook PC. If the engineer determines that all parameters are within limits, then a spark is applied and the engine started. The notebook PC prevents damage to the car during the start-up process. If the engine is started without appropriate oil pressure, for example, the engine is ruined; the bearings will not survive. |
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Technology at work
AT&T Williams is unique in the F1 motor sport because it designs and manufactures its own cars, solely for the purpose of racing. AT&T Williams is also a business, and the decisions it faces in strategic resource allocation are exactly what every business faces: where do we invest information technology resources for the highest return in support of our core mission? Lenovo PC technology supports this focus by creating PC solutions that manage themselves. These solutions perform at high levels under demanding, high-temperature, competitive, highly visible, data-intensive conditions. The Williams team needs to focus on racing, not on IT. Lenovo PC technology reduces the PC technology overhead for AT&T Williams.
 "In Formula One, teams are highly reliant on PC technology. With Lenovo's record of innovation, reliability and performance in ThinkPad notebooks and Lenovo desktops, we are confident that our team is lined up with the very best," said Alex Burns, Williams Chief Operating Officer. |
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Lenovo products
Check out Lenovo's line-up of accessories, notebooks and desktops.
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| Lenovo Revs up supercomputer power for Formula One.
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Lenovo starts a new engine in Formula One. AT&T Williams names Lenovo as major sponsor.
Read press release
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