SMBs embrace Ultrabook computers
Always looking for new technology to help them compete against larger firms, it appears as though small and medium-sized businesses (SMB) are embracing the Ultrabook™, says research from Techaisle.
When purchasing Ultrabooks, the SMB research firm reveals, small business owners are increasingly turning to retail electronics and office supply stores over other third parties. According to a poll conducted by Techaisle, 21 percent of U.S. SMBs procure their Ultrabooks in this manner.
"It is quite clear from the SMB surveys that [the] Ultrabook has the features and functionalities that appeal to SMBs," the report says, "however, it is easier for SMBs to grasp the full usefulness of these features by experiencing them in a retail store."
Regardless of where SMBs purchase the devices, the report highlights the fact that Ultrabooks are quickly gaining in popularity across multiple sectors. They offer the portability of a tablet computer combined with the computer power of a notebook.
Moving forward, even more users could embrace the Ultrabook, as prices are expected to drop as low as $599 in the near future, reports suggest. The falling price tag will be due to a greater use of plastic materials to build the devices.