Expert: Apple showing vulnerability to competing tablets

Lenovo
07-23-2011

Expert: Apple showing vulnerability to competing tablets

Although Apple is currently hailed as the tablet king, having effectively created the market with its iPad release last April, the company has still left room for competitors to bring new, innovative tablets that can accomplish what the iPad hasn't.

That's the sentiment of Roger Kay, founder of market intelligence company Endpoint Technologies Associates. In a recent report for Forbes, Kay wrote about the release of three new Lenovo tablets and how they signify a somewhat unseen vulnerability in the tablet market that could be filled by manufacturers other than Apple.

Essentially, Kay believes that competitors like Lenovo will gain a foothold in the enterprise markets, before they can begin challenging Apple on the consumer front.

"If anyone is to succeed, it will be in the commercial segment, an area where Apple is making inroads, but has enough disadvantages to leave an opening for perhaps one or two other platforms," Kay wrote.

The attention being given to Lenovo and other competitors is a positive sign for the market. Research firm Gartner anticipates Apple's market share will drop from 83.9 percent in 2010 to 47.1 percent in 2015, while its main competitors will experience growth.


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